The Archives

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Pepsi's bold experiment with social marketing

Tuesday, January 19th, 2010

This year, instead of spending $20 million on SuperBowl ads, Pepsi decided to put the money into Pepsi Refresh, a social marketing campaign which solicits the best ideas from consumers Read More

Posted in Social Media, Technology | No Comments »

Top 10 Consumer Electronics Innovators

Friday, November 27th, 2009

Everyone loves a list, especially (at this blog at least) one that ranks innovative companies. Read More

Posted in Technology | No Comments »

Ecolean – Lighter Approach to Packaging

Thursday, November 26th, 2009

Ecolean is a new packaging alternative dubbed as “A Lighter Approach to Packaging”. Read More

Posted in design | No Comments »


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