This year, instead of spending $20 million on SuperBowl ads, Pepsi decided to put the money into Pepsi Refresh, a social marketing campaign which solicits the best ideas from consumers Read More
The Archives
Pepsi's bold experiment with social marketing
Tuesday, January 19th, 2010Posted in Social Media, Technology | No Comments »
Google, Twitter Woo Local Businesses
Monday, December 7th, 2009The web is mirroring the real world more closely every day, and tonight both Twitter and Google are trying to help Read More
Posted in Mobile, Search Engine, Social Media | No Comments »
Google CEO Eric Schmidt joined Twitter
Monday, December 7th, 2009Is a Twitter/Google tie-up in the offing following search engine CEO apparently joining the micro-blogging platform? Read More
Posted in Search Engine, Social Media, Technology | No Comments »
Tiny Speck is new Startup by Flickr co-founder
Sunday, December 6th, 2009A year after Flickr launched, Yahoo Inc. bought it for $30-million (U.S.) as the hurricane of social media began to swirl. Read More
Posted in Social Media, Technology | No Comments »
Google, Facebook, Twitter Go RED For World AIDS Day
Tuesday, December 1st, 2009In an effort to raise awareness for World AIDS Day, which takes place annually December 1, Google, Twitter, and Facebook have all added special features to their sites and homepages. Read More
Posted in Search Engine, Social Media | No Comments »
How to Tweet to Multiple Twitter Accounts?
Sunday, November 29th, 2009Nowadays it is a norm to run more than one blogs as well as Tweet to more than one Twitter accounts. Read More
Posted in Mobile, Social Media | No Comments »
Will You Get a Paid Premium Twitter Account?
Sunday, November 29th, 2009Well, Twitter Japan To Introduce Paid Premium Accounts Next January. Read More
Posted in Mobile, Social Media | No Comments »
Ikea for the win on Facebook
Saturday, November 28th, 2009Marketing on social media can be a lesson in frustration, since each social network has its own strengths and limitations. Read More
Posted in Social Media | No Comments »
The Kid Behind a $170 Million Website
Saturday, November 28th, 2009Aaron Patzer started Mint.com because was frustrated with Intuit’s Quicken. Two years later, Intuit intends to cut him a very big check. Read More
Posted in Social Media, Technology | No Comments »
LinkedIn co-founder sees IPO likely, but not soon
Wednesday, November 25th, 2009LinkedIn, the world’s biggest professional social network, will probably pursue an initial public offering some time but not in the near future, co-founder and executive chairman Reid Hoffman told Reuters.
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